SEO & AI search podcast
Noor Khan Podcast
Practical conversations with the people doing the work in SEO and AI search: what's really changing in Google, ChatGPT, Perplexity and AI Overviews, and what to do about it on your own site. No hype, no panic.
What the podcast covers
- AI search and GEO: how ChatGPT, Perplexity, Gemini and Google AI Overviews choose what to cite, and how to earn a mention.
- Semantic SEO and topical authority: entities, topical maps and building sites search engines read as complete.
- Technical SEO: crawling, indexing, schema and site architecture for both Google and AI crawlers.
- Content that gets extracted: structuring pages so the answer is easy to find and quote.
- Measuring SEO when clicks fall: what to report when impressions rise and clicks don't.
Who it's for
Business owners, marketers and SEOs who want to understand how search is changing and what to actually do about it. Every episode page includes a summary, key takeaways, timestamped highlights and the resources mentioned, so you can get the value in five minutes and watch the parts that matter to you.
Your host
Semantic SEO and AI search strategist. Noor builds topical maps, semantic content briefs and AI visibility strategies for healthcare, e-commerce, SaaS and international brands, with a background in software engineering.
Want to be a guest? If you're doing real work in SEO, AI search or content, send a short pitch.
Frequently asked questions
What is the Noor Khan Podcast about?
Noor Khan Podcast is an SEO and AI search podcast. Each episode is a conversation with an SEO practitioner about what is actually changing in search: semantic SEO, generative engine optimization (GEO), answer engine optimization (AEO), Google AI Overviews, technical SEO and content strategy.
Who hosts the Noor Khan Podcast?
The podcast is hosted by Noor Khan, a semantic SEO and AI search strategist who works with healthcare, e-commerce, SaaS and international brands on topical authority and AI visibility.
Where can I watch or listen?
Full episodes are on YouTube at youtube.com/@iam-noor-khan. Every episode also has a show notes page on this site with a summary, key takeaways, timestamps and the resources mentioned.
Who is the podcast for?
Business owners, marketers and SEOs who want to understand how search and AI assistants are changing, and want practical steps rather than theory.
How can I be a guest on the podcast?
If you work in SEO, AI search or content and have real experience to share, email contact@iamnoorkhan.com with a short pitch and a link to your work.
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