Services
SEO and AI search services, built on one semantic foundation
Every engagement is scoped to what your site actually needs. No packages, no tiers: the audit decides the shape. These are the building blocks, and they all work from the same semantic foundation, so your rankings in Google and your visibility in AI answers grow together.
Semantic SEO strategy
An entity-based strategy that positions your site as the authority on your topic, in Google and in AI answers.
Learn more →ServiceTopical maps & content briefs
A prioritized map of every page your site needs, plus briefs your writers can execute from directly.
Learn more →ServiceAI search optimization (GEO & AEO)
Get found, cited and recommended by ChatGPT, Perplexity, Gemini and Google AI Overviews.
Learn more →ServiceSEO audit & gap analysis
Technical and topical diagnosis of what's holding your site back, with fixes ranked by impact.
Learn more →Web developmentWeb development
Fast, schema-rich websites engineered to rank and get cited from day one, including SEO-safe migrations.
Learn more →How the services fit together
- Diagnose. An SEO audit finds what's capping growth, technically and topically.
- Plan. A semantic SEO strategy and topical map define what your site should cover and in what order.
- Build. Semantic content briefs, on-page and technical SEO, and, where needed, an SEO-first website.
- Extend. AI search optimization makes sure ChatGPT, Perplexity, Gemini and AI Overviews can find, cite and recommend you.
- Measure. Reporting tied to the business goal: leads, sales and admissions, plus rankings and AI visibility.
Industries
Most of my work is with healthcare and behavioral health, e-commerce and SaaS brands, plus international businesses in cloud computing, automotive and iGaming.
Frequently asked questions
Which SEO service do I need?
Most businesses start with an SEO audit or the free gap snapshot, which shows what's holding the site back. From there, a semantic SEO strategy and topical map set the direction, and AI search optimization, content briefs and technical fixes deliver it.
Do you offer SEO packages?
No. Every engagement is scoped to what the site needs after an audit, so you only pay for the work that will move results.
Do you work with businesses outside healthcare, e-commerce and SaaS?
Yes. The semantic approach works across industries, including cloud computing, automotive and iGaming. What changes is the entity landscape and any compliance constraints, which get learned during research.
Can you work with my existing agency or in-house team?
Yes. Strategy, topical maps and briefs are designed to be executed by your writers and developers, with as much or as little hands-on support as you need.